How to Stand Out in a Competitive Market
In today’s busy market, it is easy to blend in the crowd? How do you stand out in a competitive and saturated market? In this training video Paul and Melissa share their tips on how to stand out to be known as “the photographer” in your market!
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How to Uplevel Your Editorial Calendar
Let’s face it, change is something that we are not fond of. We have all heard the saying “Change is good.” but the truth is, change is scary and as humans we don’t like being scared (Except for the occasional Halloween thrills!). Change is met with resistance because it disrupts the status quo of comfort. […]
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How to Stand Out From Your Competitors
Competition. It is one of those aspects of business that for some of us make the hairs on the back of our neck stand up. It may not be one of your favorite things to think about when running your photography business. While others may thrive on competition and love the thought of “beating” their […]
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Build a Business, Not Another Job
Many people dream of working for themselves, being their own boss, and having the freedom to only take on clients and projects they love. What they don’t realize, though, is that there is a huge difference between building a business and being self-employed. Business owners scale their income. Self-employed people trade dollars for hours. Business […]
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Plan to Plan: Top Editorial Hacks
A successful photography business is built upon planning ahead. One of the most vital things to plan ahead is your editorial calendar, which is the basis of all of your future marketing. In this training, we reveal some editorial hacks to not only help organize your content, but build momentum in your photography business. It’s […]
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Marketing Momentum: How to Stay Relevant in Today’s Overcrowded Space
The photography field is an oversaturated one and filled with lots of people and lots of noise. It is challenging to stand out in your market and appeal to your clients when there is so much going on! In this training, we talk about how to get re-focused on your marketing strategy, so you can […]
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Bringing Your Business Brilliance to Life
As an entrepreneur, we have so many business ideas. All of our ideas can be overwhelming and many of us struggle with organizing and implementing all of these new projects. In this training, we will explore some methods to organize all of your ideas as well as give you some tools to take action and […]
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Streamline Your Business using Systems, Checklists, & Workflows
What makes some photographers more successful than others? It’s not their location, or even their photography. It is the systems that they have in place to streamline their business! In this training, we share the evolution of our own systems, checklists, and workflows and give you tips on how to create the best systems for […]
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How to Jumpstart Your Year by Using Sales Funnels
Sales funnels are a method of marketing to lead your clients to a buying decision. When done correctly, a sales funnel will build the know, like, and trust factor with your clients. It is a long term process of nurturing relationships with your clients. In this training, we discuss how to use sales funnels in […]
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