In today's busy market, it is easy to blend in the crowd? How do you stand out in a competitive and saturated market? In this training video Paul and Melissa share their tips on how to stand out to be known as "the photographer" in your market! … [Read more...] about How to Stand Out in a Competitive Market
Archives for November 2017
How to Uplevel Your Editorial Calendar
Let’s face it, change is something that we are not fond of. We have all heard the saying “Change is good.” but the truth is, change is scary and as humans we don’t like being scared (Except for the occasional Halloween thrills!). Change is met with resistance because it disrupts the status quo of comfort. So to create positive change, you must either approach it from an … [Read more...] about How to Uplevel Your Editorial Calendar
How to Stand Out From Your Competitors
Competition. It is one of those aspects of business that for some of us make the hairs on the back of our neck stand up. It may not be one of your favorite things to think about when running your photography business. While others may thrive on competition and love the thought of “beating” their competitors in business. In every marketplace there is competition. It is the … [Read more...] about How to Stand Out From Your Competitors
Build a Business, Not Another Job
Many people dream of working for themselves, being their own boss, and having the freedom to only take on clients and projects they love. What they don’t realize, though, is that there is a huge difference between building a business and being self-employed. Business owners scale their income. Self-employed people trade dollars for hours. Business owners leverage the … [Read more...] about Build a Business, Not Another Job